As a nonprofit you're here to make an impact. There's a lot at stake.
You have a better story to tell. A story that truly matters because it can transform their lives.
But getting their attention to hear and understand this better story can be a challenge. And fi it's not told clearly and compellingly, people won't catch it. There are so many channels like videos, websites, social media, email or podcasts, and when a message isn't consistently told across them, people struggle to follow it and make the journey to change.
We facilitate the Nonprofit Brand Intensive so you can fully engage and speak into the story being told.
Our Brand Intensives include a Sketch Session at least one week out to get fully aligned around your current coaching business and future goals.
After the intensive we take all the creative output of the session and codify it into a ready to use messaging framework and marketing strategy.
All this can feel complicated to architect, build and manage. You didn't get a degree in marking, and you probably don't write copy or dream-up campaigns for fun. And you shouldn't have to. Running a nonprofit is enough work on its own.
You should be able to focus on the work you're called to do.
We want to help you do exactly that. We want to help mission win by designing and building the marketing framework and tools you'll need to tell your story well.
As a nonprofit you're here to make an impact. There's a lot at stake.
You have a better story to tell. A story that truly matters because it can transform their lives.
But getting their attention to hear and understand this better story can be a challenge. And fi it's not told clearly and compellingly, people won't catch it. There are so many channels like videos, websites, social media, email or podcasts, and when a message isn't consistently told across them, people struggle to follow it and make the journey to change.
All this can feel complicated to architect, build and manage. You didn't get a degree in marking, and you probably don't write copy or dream-up campaigns for fun. And you shouldn't have to. Running a nonprofit is enough work on its own.
You should be able to focus on the work you're called to do.
We want to help you do exactly that. We want to help mission win by designing and building the marketing framework and tools you'll need to tell your story well.
Automate repetitive marketing tasks, nurture leads, and drive customer engagement with our robust marketing automation solution.
Time-Saving Efficiency
Automate repetitive marketing tasks, freeing up valuable time to focus on strategic initiatives and creativity.
Personalized Customer Journeys
Create targeted, personalized customer journeys based on user behavior, driving higher engagement and conversions.
What if your marketing technology stopped being such a pain but instead felt easy.
Email Marketing
Grow your reach through an engaged email list and close sales with automated email nurture campaigns.
Social Media Management
Plan and schedule your social media campaigns and connect those campaigns to your other marketing campaigns and sales pipeline.
CRM Contacts and Pipelines
Optimize your lead generation process with conversion-focused strategies and tools.
You can save time and money by combining all your marketing apps into one.
A Fixed Price Even When Your Business Scales
Your monthly price stays the same no matter how many contacts or users you have on your account.
Lock in the price the day you sign up
Even if the published rates do go up in the future, you will keep the same price as the first day you started using the Better Story Marketing OS.
Most entrepreneurs start out stitching together various services to keep costs low.
But in the end it ends up costing more in both time and money to keep everything in sync.
Consider the typical costs for a team with:
As business grows, so does your marketing tech stack.
You're now using a CRM to keep track of your customers. And the number of tools to keep in sync just keeps growing.
Consider the typical costs for a team with:
You're seeing more and more happy customers and now you're exploring new ways to serve them.
Creating communities and courses can add a ton of value. But they can also add cost and complexity.
Consider the typical costs for a team with:
Your brand story should consist of:
Learn how to write the brand story for your small business or non-profit.
A compelling brand story helps small businesses differentiate themselves from competitors, connect with their target audience on an emotional level, and establish a unique identity in the market.
Learn how to write the brand story for your small business or non-profit.
To make your brand story authentic, focus on sharing your genuine motivations behind starting your business, highlight real customer experiences and testimonials, and ensure consistency between your brand values and actions.
Learn how to write the brand story for your small business or non-profit.
It's a good practice to review and update your brand story periodically to ensure it accurately reflects your current business values and goals. Certainly, any time there is a change to the products or strategy of the business, the brand story should be updated.
At Better Story Marketing, we review our story twice a year as a team to ensure it represents us well and connects with our ideal customer.
Learn how to write the brand story for your small business or non-profit.
These anecdotes allow customers to connect with you on a deeper level. This isn’t the time to tell your company history, it’s telling the parts of your back story that overlap with the customers’ stories.
They can allow the customer to see both why their problem matters to you and how you’re qualified to help them. However, it's important to strike a balance and ensure that the anecdotes align with your brand identity and resonate with your target audience.
Learn how to write the brand story for your small business or non-profit.
Are you looking for something out of the ordinary? If so, let us know and we can explore options to see if it's something we can provide you.
Tell your coaching story in a clear and compelling way to both land more clients and change more lives.