Landscaper Marketing
Here are some commonly asked questions about this topic.
Should Landscapers Run Google Ads?
Google Ads can work for landscapers, but they are not a magic fix. Ads work best when you already have a clear website, strong photos, and a follow-up system to turn clicks into real jobs.
Paid ads can send more people to your business, but if your website is unclear or your process is messy, you will waste money.
Before you run Google Ads, make sure:
- your website explains your services clearly
- your portfolio shows strong work
- your contact form and phone process work smoothly
- you have a follow-up system for leads
Once that foundation is in place, ads can help:
- promote seasonal services
- boost certain locations
- fill gaps in your schedule
The Landscaping Marketing Guide explains why your message and website should come before any paid traffic.
The Landscaping BrandPack gives you that foundation so any ad spend has a better chance of paying off.
Not sure if you are ready for ads yet?
Book a free Strategy Session and we will give you a simple checklist.
How Do Landscapers Get More Reviews?
Landscapers get more reviews by asking at the right moment, making it easy for clients to leave a review, and reminding them once or twice. Happy customers are usually glad to help when you ask clearly.
Reviews are one of your strongest trust signals. Many landscapers do great work but never ask for feedback, so their online profile looks empty.
A simple review system:
- Ask when the job is finished and the customer is clearly happy.
- Send a short text or email with a direct link to your review page.
- Follow up once a week later with a friendly reminder.
You can also print a small card with a QR code that points to your Google review link.
The Landscaping Marketing Guide calls out reviews as a key part of local trust and local SEO.
The Landscaping BrandPack includes review request templates and suggested timing so you are not guessing what to say.
Want help setting up a simple, repeatable review process?
Book a free Strategy Session.
Should landscapers list pricing on their website?
Yes, in most cases it helps to list pricing or “starting at” numbers. Clear pricing builds trust and filters out people who are looking for the cheapest option.
Many landscapers worry that listing prices will scare people away. The truth is, serious clients appreciate straightforward information. It saves time on both sides.
You do not have to post exact prices for every job. You can share:
- “projects typically start at $X”
- price ranges for certain services
- examples like “most front yard refreshes fall between $X and $Y”
This gives people a ballpark idea and helps you avoid long quote conversations with people whose budget is not close. It also makes you look confident and organized.
You can see how pricing clarity supports your overall positioning in the Landscaping Marketing Guide, especially under “Packages and Process.”
The Landscaping BrandPack includes pricing-section layouts and sample copy so you can present your price ranges in a clean, simple way.
Want help deciding how to show your pricing?
Book a free Strategy Session.
What’s the Fastest Way For Landscapers To Get Clients?
The fastest way to get landscaping clients is to combine local visibility with a sharp online presence and quick follow-up. That means Google Business Profile, yard signs or local campaigns, and a website that looks trustworthy.
If you need new jobs quickly, focus on the channels where homeowners are already looking for help and where you can build trust fast.
Fast paths include:
- improving and actively using your Google Business Profile
- adding yard signs and door hangers around current jobs
- sending postcards to nearby homes
- asking happy clients for reviews and referrals
- making sure your website clearly shows photos, services, and how to book
This approach gives you both short-term opportunities and long-term visibility.
You can see how these tactics fit into a full system in the Landscaping Marketing Guide, especially under “Marketing Strategies That Work” and “Marketing Plan.”
If you want the website, messaging, and local SEO foundation done for you so your outreach works better, the Landscaping BrandPack is built for that.
Want help building a “fast client” plan tailored to your business?
Book a free Strategy Session.
How Do I Qualify Landscaping Leads Automatically?
You can qualify landscaping leads automatically by using simple forms, clear questions, and starting price signals before you do a site visit. This helps you focus on serious leads with realistic budgets.
If you are wasting time driving to estimates for people who never move forward, you likely need a better lead qualification process.
You can use:
- an online quote request form that asks about project type, location, and budget range
- “starting at” pricing on your website
- a short set of questions you send by email or text before scheduling a visit
Good qualification questions include:
- “What type of project are you looking for?”
- “Where are you located?”
- “What budget range do you have in mind for this work?”
- “When are you hoping to start the project?”
You can see how this fits into your process in the Landscaping Marketing Guide, especially under “Quote + Follow-Up System.”
The Landscaping BrandPack includes ready-made lead forms, messaging, and workflows to help you qualify faster.
Want help setting up your lead filter?
Book a free Strategy Session.
Does Landscaping SEO Really Work For Getting Clients?
Yes, SEO works very well for landscaping companies when you focus on local search. Homeowners often start with Google when they are ready to hire, so showing up there with a strong profile and site makes a big difference.
SEO for landscapers is mainly about local visibility. When someone searches “landscaper near me” or “yard cleanup in [city],” you want to appear in those results.
That means:
- a complete and active Google Business Profile
- a website with clear service pages and your city or region mentioned
- a growing number of reviews
- a few helpful articles or pages about common questions
SEO is not overnight, but it builds long-term momentum. The leads tend to be higher intent than many social or ad clicks because people are searching at the moment they need help.
You can see how local SEO fits into your strategy in the Landscaping Marketing Guide, especially under “Local SEO and Google Reviews.”
The Landscaping BrandPack includes basic SEO setup, copy that supports local search, and guidance on what to publish.
Want help planning your local SEO approach?
Book a free Strategy Session.
How Do Landscaping Companies Get Better Clients Who Value Quality?
Landscaping companies get better clients by improving how they present their work online, showing clear proof of quality, and making their process simple to understand. When you look like the professional choice, you attract customers who value more than the lowest price.
If your business keeps attracting price shoppers, the problem usually is not your work. It is how your business looks and sounds to new people. Homeowners cannot see your skill until after they hire you... so they judge you by your website, photos, reviews, and how clearly you explain what you do.
To get better clients, you need three things:
- A clear message that explains the problems you solve and why your work is worth more.
- A strong website that shows your best projects, process, and trust signals.
- Simple systems for estimates, follow-up, and communication.
You can see how all of this fits together in the Landscaping Marketing Marketing Guide, especially the sections on “What Homeowners Look For” and “Marketing Foundations.”
If you want that foundation done for you, the Landscaping BrandPack gives you a professional website, clear messaging, and systems built for high-value leads.
Want help building a plan to reach better clients?
Book a free Strategy Session and we will map it out.
