Fifteen minutes is the common standard and is usually enough for both people to assess fit. Describing it plainly as a free, no-obligation call where the person can ask questions removes the main reason prospective clients avoid booking one.
Fifteen minutes is the common standard and it is usually sufficient for both people to assess fit.
The length matters less than how it is described. Prospective clients avoid booking consultation calls for two reasons: they do not know what happens on one, and they are afraid of being sold something.
Describing it plainly removes both:
On the call itself, most clinicians spend the first few minutes letting the person describe what brought them, then explain briefly how they work and what a course of therapy typically looks like. Leaving time for questions matters more than covering everything.
Some practices charge for a longer initial consultation. Both models work, but a free short call converts more inquiries into first sessions, which is where the leak usually is.